ADVANCED STRATEGIC PUBLIC RELATIONS MANAGEMENT

Course Reference: PR.3
Duration: 10 days
Location: London

Who should attend?

• PR Directors and Managers
• Marketing Directors and Managers
• Company Directors
• Those in PR in public sector, private sector and not-for-profit organisations
• Those in PR at the national, regional and community level
• Those working for international, global or supranational organisations
• Advisors at Ministerial level in government departments
• Advisors to Directors and top Managers in other organisations
• Owners or account directors in public relations consultancies

 

By the end of the course delegates will be able to:

• Lead and project manage a successful PR campaign
• Apply PR techniques, methodologies, and tools effectively
• Identify and capitalise on PR opportunities
• Overcome challenges and minimise risks
• Maximise the Return on Investment (ROI)

• What you are Promoting?
• Social Media and Multi-media
• Five Steps for a Successful PR Plan
• Media Relations
• Press Conferences and Interviews
• Planning a Successful PR Campaign
• Advising and Developing Senior People
• Building a Reputation
• Issues and Crisis Management

Executive Laptop
£600

Operating System: Windows 10

Processor: Intel Core i5 2.4GHz

Memory: 6GB DDR4

Storage: 1TB HDD

Display 15.6"

 

Apple iPad
£550

Capacity: 128GB

9.7" Retina display

A10 chip with 64-bit architecture and M10 motion processor

Wi-Fi and Cellular

 

Manager Laptop
£400

Operating System: Windows 10

Processor: Intel Core i3 2.8GHz

Memory: 4GB DDR4

Storage: 500GB HDD

Display 15.6"

 

Laptop specifications are subject to change without notice. The above specifications are only for illustration purposes. A similar or superior laptop will be issued where possible. We will always source the best quality brand new laptop at the time of purchasing. The invoice must be paid in advance before the laptop is released to the delegate.